In the context of voice acting and the entertainment industry, franchised refers to talent agents who are approved by and operate under the guidelines of SAG-AFTRA (Screen Actors Guild-American Federation of Television and Radio Artists). These guidelines ensure that agents represent talent fairly, providing structured contracts, agreed rates, and professional standards. Franchised agents help voice actors navigate the complex landscape of gigs and contracts, giving them a level of protection and security that non-franchised agents may not offer.
Working with a franchised agent means that voice actors are represented by an agency that adheres to SAG-AFTRA’s rules, ensuring fair working conditions and transparent agreements. For voice actors, franchised agents provide essential support by negotiating contracts, securing job opportunities, and ensuring that their clients receive appropriate compensation and residuals. This is especially crucial in voice-over work, where rates can vary significantly based on the project type and usage rights.
SAG-AFTRA guidelines also mandate that franchised agents cannot charge excessive fees or engage in conflicts of interest, ensuring that the agent prioritizes the actor’s career. For example, a franchised agent will advocate for appropriate compensation in high-profile projects, such as a national ad campaign or an international dubbing contract. By following union regulations, franchised agents offer stability and professionalism, which are vital for voice actors trying to establish long-term careers.
The dubbing industry benefits from agents working under SAG-AFTRA guidelines, as it helps maintain fair practices and standardized rates for voice actors. When dubbing high-profile international content, production studios often require a skilled team of voice actors to recreate the emotional nuances of the original. Franchised agents connect production companies with union-approved talent, ensuring that voice actors receive fair wages, benefits, and protections, while studios gain access to reliable professionals.
Moreover, franchised agents are often familiar with the dubbing process and know which talent can handle specific roles. They help studios find actors who specialize in particular accents, vocal styles, or character types, making casting smoother and more effective. This level of specialization is invaluable when producing culturally specific content for an international audience, as it ensures that each character’s voice feels authentic and impactful.
At Deepdub, we recognize the importance of fair representation and the role that franchised agents play in supporting voice talent. Our Voice Artist Royalty Program aligns with these values by ensuring that voice actors receive compensation each time their work is used in a project. Our platform, Deepdub GO, provides creators and post-production teams access to a Voice Bank filled with licensed voices, ensuring that each performance maintains quality and integrity. Deepdub’s commitment to ethical standards and fair practices reflects our dedication to empowering artists and safeguarding their rights.
Franchised agents provide essential protections and fair practices for voice actors, ensuring they receive appropriate compensation and support for their talents. This structure benefits the entire industry, from talent to production teams, by maintaining standards of professionalism and ethical practices. For post-production teams working with platforms like Deepdub GO, working with talent represented by franchised agents offers peace of mind and assurance of quality, creating a more stable and supportive environment for all involved in the dubbing process.
‍
Take your content anywhere you want it to be, in any language.